We’re excited to kick off a few days of virtual training for Marketo, our new marketing automation platform. This training will be led by the folks at Fathom LLC, our Marketo implementation partner and will cover 5 key training areas. We are inviting folks we feel would benefit from an understanding of the tool but encourage you to forward these invites to anyone on your team – all are welcome!
We really appreciate you taking the time to join in on this training, we think it will present some exciting new ideas and we look forward to collaborating with you in taking advantage of its capabilities.
Marketo Foundations
Tuesday 6/23, 10 – 11 AM
We recommend attending this training to get the necessary context for how the tool works and how it will work in the context of our organization
Add to Calendar
Marketo Database Administration Training
Tuesday 6/23, 1 – 2 PM
This will be useful for greater context for the Records, SIS, and IT teams so you can get an idea of the future uses of the tool regarding engagement tracking and how data is managed and structured to facilitate updates and later integrations
Add to Calendar
Marketo Daily User Training
Wednesday, 6/24, 11 – 1:30 PM
This training is for day to day users of the tool who may be expected to send emails or manage lists for various newsletter properties
Add to Calendar
Marketo Creative Resources Training
Thursday 6/24, 11- 11:45 AM
Designed for creative team members to review the details around updating templates and editing content.
Contact Jess Jenkins for More Info
Marketo Power Users Training
Thursday 6/24, 12 – 2 PM
Designed for tool administrators within the MarCom team to delve into more complex features regarding automations, testing, reporting etc…
Contact Jess Jenkins for More Info